Sales intelligence platform

The best sales teams don’t only measure outcomes. They measure the behaviors that produce them.

Sales6 turns sales simulations into measurable behavioral intelligence, and reveals whether your reps adopt the right behavior, at the right moment, in the right context.

A good conversation isn’t enough. Sales6 measures whether it actually moves the deal forward.

Compatible with the methodologies your team already uses: MEDDIC, SPIN, Sandler, Challenger and internal frameworks.
SALES CONTEXTThe Skeptic · price objection
14:08 / 18:00
Jennifer Walsh
VP Operations · Manufacturer · 200 employees
MOODSkeptical
J.W.

Honestly, not the right time. We just renewed with our current vendor.

You

Got it. What made you renew with them, specifically?

J.W.

Price, mostly. And we already know the team.

Objection detected · price
Talk / ListenTarget 43 / 57
38
62
You Prospect
DIMENSIONS ASSESSED
  • Discovery72
  • Qualification58
  • Value64
  • Objections81
  • Advancement49
DETECTED INSIGHTS
  • Economic buyer not validated
  • Price objection cleared
  • Vague next step
  • Incomplete qualification
ESTIMATED PIPELINE RISK

Opportunity likely to stall without a secured next step.

How it works
01

Simulate

Your reps practice realistic conversations.

02

Measure

Sales6 detects the behaviors that move an opportunity forward or stall it.

03

Improve

Your team gets targeted recommendations and progresses faster.

The product

Three ways to improve sales execution.

Each simulation becomes a real measure of sales execution.

The first call you blow is no longer a real prospect.

You pick a sales context, a decision-making role and a resistance level. Sales6 then recreates a realistic conversation where every reaction depends on the rep’s behavior: pace, questions, relevance, pressure, listening and ability to adapt.

The digital prospect doesn’t follow a fixed script. It reacts based on its priorities, its mood, its decision-making power and its level of trust.

It can change the subject, grow impatient after a few minutes, agree then backtrack, or watch its internal champion vanish mid-conversation.

  • B2B and B2C contexts calibrated to the sales cycle
  • Decision-making personas with resistances, priorities and internal politics
  • Conversational balance and behavioral signals measured live
s06.simulation.session
Q · 03

“What’s the actual cost today of not fixing this?”

Curiosity ▲Listening ▲Pricing ▼

A single bad conversational habit can cost millions in pipeline.

  • Poor qualification
  • Missing next step
  • Decision-maker not validated
  • Objection misunderstood

Sales6 makes these behaviors visible before they turn into lost opportunities.

Training pipeline

A real week of sales training.

Each card is a session already played. Click to open the debrief: transcript, scorecard, key moments.

Studio · Q2 Sprint
6 calls
The Curious
Asks 2 to 3 follow-ups
2
The Skeptic
Pushes the price objection
2
The Hurried
Wants out in 4 minutes
2
The management blind spot

What we think we hear. What actually happens.

A call that sounds good can hide a pipeline risk. Sales6 makes visible what the ear lets slip.

What the manager believesWhat Sales6 detects
“Good call”Economic buyer missing
“Objection well handled”Insufficient qualification
“Prospect interested”No next step secured
“The rep knows their pitch”Weak adaptation to context
DETECTED MOMENT

ProspectYes, I’m interested. Send me some documentation and I’ll take a look.

RepPerfect, I’ll send it all over today!

DETECTED BEHAVIOR

No next step secured: no date, no confirmed decision-maker.

PIPELINE RISK

An opportunity that stalls, then vanishes within 90 days.

Commercial use cases

Every simulation must advance execution.

Sales6 adapts simulations, scoring and feedback to your team’s real context: onboarding, launch, management or hiring.

01 · ONBOARDING

Drastically cut ramp-up time.

New hires practice realistic conversations before talking to real prospects. They build discovery, qualification and objection-handling reflexes faster.

Measurable progress within the first weeks.
02 · LAUNCH

Test a new pitch before the market.

Sales6 validates the robustness of a new pitch, positioning or sales narrative against multiple decision-making profiles and resistance levels before the real rollout.

Field conversations become predictable.
03 · MANAGEMENT

Turn calls into actionable data.

Managers see exactly where conversations advance, stall or lose value: discovery, qualification, objections, next step or conversational control.

Management becomes contextual and measurable.
04 · HIRING

Assess behaviors. Not just experience.

Candidates are assessed in realistic conversations tailored to the target role: cold call, discovery, objection, negotiation or complex multi-stakeholder sale.

Interviews become far more predictive.
Behavioral observations

Sales conversations leave measurable signals.

Not an opinion about the call. Observable behaviors, measured and compared.

CONVERSATIONAL BALANCE
43 / 57

According to Gong, the best discovery calls often keep a talk-to-listen ratio close to 43/57.

Source: Gong Labs
ACTIVE PRACTICE
×3

Active, repeated practice improves retention far more than passive learning.

Source: active recall and experiential learning research
CONTEXTUAL ADAPTATION
B2B ≠ B2C

A CFO, an HR lead and a strategic buyer don’t decide on the same criteria.

Source: MEDDIC, Challenger and complex-sales methodologies
SALES EXECUTION
Measurable

Conversations can be analyzed through observable behaviors: discovery, qualification, objections, listening and advancement.

Source: sales enablement and conversation intelligence
Contextual framework

Selling never comes down to a single variable.

Sales6 analyzes every conversation across several simultaneous dimensions, never just one.

CONTEXTUAL MATRIXSelect a role and a phase
Cold call
Discovery
Objection
Negotiation
Closing
CFO
HR
IT
Operations
Buyer
CFO · Objection
Behavioral priorities
  • ROI
  • cost of the status quo
  • risk management
  • credibility
High resistanceLow urgencyNo championMulti-stakeholderPrice pressureB2B contextB2C context
OBSERVED SIGNALS
  • Economic buyer missing
  • Incomplete qualification
  • Risk-driven resistance
  • Discovery too shallow
  • Next step not secured

Context completely changes the conversation.

A price objection from a CFO isn’t handled like a price objection from an end user.

Sales6 adapts simulations, scoring and recommendations to the real context of the sale.

Every dimension shapes the assessment.

  • Decision-making role
  • Resistance level
  • B2B or B2C context
  • Internal politics
  • Deal advancement
Sales6 doesn’t just measure what was said. It measures whether it was the right thing to say, at the right moment, to the right person.
Market reference

A score in isolation says nothing. Compared, it becomes a decision.

64 out of 100: high or low? It depends on context. Sales6 places every rep against comparable profiles and builds a behavioral reference no one else owns.

COMPARED TO SIMILAR REPSIllustrative preview
AE · B2B SaaS
64/ 100
New hiresIntermediateTop 10%
AVAILABLE REFERENCES
SDRAEB2B SaaSManufacturingComplex saleTransactional saleEnterprise

Illustrative data. The real reference builds with usage.

The manager’s view

Team performance finally becomes observable.

Managers stop guessing. They see where each team progresses, where it stalls, and which resistances come back most often.

WHAT THE MANAGER SEES
  • Progression by rep and by cohort
  • Recurring behavioral weaknesses
  • Methodology adoption
  • Weak signals before they cost
  • Before / after training comparison
  • Recurring commercial risks
Resistance mastery by teamIllustrative preview
TeamResistance typeMastery rate
SDRbudget
42%
AEmulti-stakeholder
61%
New hiresqualification
28%

Illustrative data. Real dashboards fill in as your team uses Sales6.

The engine

Simulation is only the surface.

Sales6’s real engine isn’t the voice, the digital prospect or the simulation. It’s the contextual behavioral taxonomy that interprets every conversation.

The more your team uses it, the richer the graph, and the sharper the assessment. It’s infrastructure, not a tool.

MODELED DIMENSIONS
01Decision-making role
02Internal politics
03Timing
04Resistance level
05B2B/B2C context
06Discovery quality
07Deal progression
08Conversational objective
The execution gap

Methodologies rarely fail on paper.

They fail in execution:

  • 01Weak discovery
  • 02Poor qualification
  • 03Mishandled objections
  • 04Wrong fit for the role
  • 05No next step secured

Sales6 measures these gaps precisely, before they turn into lost opportunities.

Commercial impact estimator

Estimate the cost of poorly prepared conversations.

A few numbers from your team are enough to frame the order of magnitude of the sales-inefficiency cost you already absorb.

%
$
months
$
%
%

This estimate is meant to frame the order of magnitude of the sales-inefficiency cost. It is not a promise of returns. Actual results depend on context, adoption, data quality and sales execution.

THREE ZONES OF COMMERCIAL RISK
Commercial value at risk$1,400,000 / month gross value

≈ $140,000 / month if 10% were recoverable

Gross value of qualified opportunities not converted. Only a portion is truly recoverable.

Ramp-up cost9 person-months

Cumulative unproductive time of new hires during ramp-up, each year.

Marginal gain scenario$16,000 to $48,000 / month

Marginal scenario: monthly value associated with a 1 to 3 point improvement in conversion rate.

At your current volume, gaining 1 point of conversion would represent roughly $16,000 in potential additional revenue per month. Sales6 does not guarantee this result, but helps your team work the behaviors that influence conversation quality: discovery, qualification, objections and next step.

Pricing

Set your training pace.

From the solo rep sharpening their game to the team rehearsing together. Credits included, packs as add-ons. For structured organizations, we tailor on request.

Free

$0/ license / month

Discover how your conversations actually sound.

  • 10 standard credits
  • 3 pre-built personas
  • Practice mode (audio and light feedback)
  • Simple transcript

Starter

$149/ license / month

For solo reps and teams up to 3 sellers.

  • 120 standard credits
  • Unlimited personas
  • 25-point scorecard
  • Native FR-CA and English
  • Email support
On request

For structured teams and mature organizations.

Pricing tailored to your context. We discuss, calibrate, deploy.

Team

For teams of 3 to 50 reps industrializing their training.

  • Manager dashboard
  • Assignable drills, leaderboard
  • HubSpot, Salesforce integrations
  • 90-minute kick-off

ScaleUp

For organizations of 50+ with SSO, data residency and multi-country needs.

  • SSO and SCIM, dedicated hosting
  • API and webhooks
  • 99.9% SLA
  • Dedicated CSM
Credit packs

Need more? Top up on demand.

One standard credit equals one minute of audio training, transcript and detailed feedback included. One Pro Review credit equals 40 seconds, one Deep Analysis credit equals 30 seconds: these modes require specialized resources. Standard credits cover 80% of daily use cases.

PackPrice
60 credits (1 hr)$99
180 credits (3 hrs)$249
600 credits (10 hrs)$699
1,800 credits (30 hrs)$1,799

Prices in CAD, applicable taxes not included · Included credits roll over 30 days, up to 25% of your monthly allocation · Purchased packs valid 12 months.

Frequently asked

The questions we hear every week.

Yes. Each persona has a short memory, programmed objections and a resistance level you calibrate. It reacts like a real prospect, except it never lets go. Most of our reps tell us it’s tougher than a real one: never polite, doesn’t drop the objection too fast, doesn’t let anything slide.

Yes. Voices tuned to spoken French in Québec: intonation, pace, expressions. If you sell to French-from-France, English or bilingual prospects, the personas adapt. Six languages included in every paid plan.

A 90-minute kick-off is enough for the Team plan. You upload your ICP, battle cards, script. Your team practices the next day. No SOW, no six-week project plan.

Your data is hosted in Canada, in Montréal. Your transcripts are never used to train our public models. The ScaleUp plan offers dedicated hosting of your choice.

HubSpot, Salesforce, Pipedrive and Attio natively on Team and ScaleUp. Session scores flow back to the rep record, and progression shows in your existing dashboard.

Yes. The Free plan gives you 10 standard credits, no card. You can test the full experience and decide if you upgrade.

One standard credit equals one minute of audio training, transcript and detailed feedback included. Deeper modes consume more: one Pro Review credit equals 40 seconds, one Deep Analysis credit equals 30 seconds. These modes require specialized resources, so the ratio changes. Standard credits cover 80% of daily use cases.

Included subscription credits roll over to the next month for 30 days, up to 25% of your monthly allocation. For the Starter plan, that’s 30 rollover credits. For Pro, 90. Purchased pack credits stay valid 12 months; you use them at your own pace. The Free plan does not roll over.

Bring a real scenario. We’ll simulate it together.

30 minutes. We run a simulation with your pitch, against one of your decision-making profiles. You see Sales6 on your turf, not ours.